“Fans love their idols. They want to get involved. They want to spend money and time. We want to change it upside down, put the fans at the top. Let the fans choose what kind of sounds you want, let the fans choose producers, songwriters…”
A day in the Midem life of Gao Xiaosong, Chairman of Alibaba Music Group, the new musical arm of Chinese internet giant Alibaba.
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